Azira’s Platform
Harness the Power of Consumer Behavior Data
Reach, understand, and market to audiences at a global scale, with one of the largest sources of data intelligence in the industry. Providing consumer behavior insights from more than 44 countries, Azira’s Data Intelligence Platform is the full-stack solution trusted by enterprises worldwide.
Leverage Actionable Insights for Marketing and Operations
Azira’s Data Intelligence Platform provides actionable insights and analytics to give you the confidence to make data-driven decisions across multiple departments. The platform includes:
Unlock Real Business Value with Pinnacle
Pinnacle helps operational leaders and analysts across industries seeking insights about places make confident, data-driven decisions.
- Get unparalleled intelligence on your competitors
- Identify the potential store locations with the best ROI
- Optimize supply chain based on consumer movement patterns
- Access via GIS tools, dashboards, APIs, ML models, and more
Maximize Your Marketing ROI with Allspark
Allspark helps marketing leaders maximize campaign effectiveness with AI-enhanced audience curation, seamless integrations and real-world attribution
- Acquire new customers with more effective targeting
- Leverage act-alike modeling, location affinity, demographics and more
- Grow revenue & maximize marketing ROI with online-to-offline attribution
- Grow loyalty with deeper customer insights and increased personalization
Leading organizations use Azira’s data intelligence on consumer behavior from more than 44 countries to make Operational and Marketing decisions across Retail, Restaurants, Real Estate, Travel and Tourism, & more.
Allyn Taylor,
Director of Development and Construction at Pollo Campero
I can tell you from experience that the data is accurate. It points us in all the right places. And I honestly believe it gives us a strategic advantage over our competitors because it helps us prioritize our efforts and focus in the right places.
Derive Actionable Data Intelligence in an End-to-End Solution
Wherever you are on your data journey, Azira can help. Take action across marketing and operations use cases, and measure omnichannel impact.
How Data Points
Become Data Intelligence
At Azira, we build our data universe through a rigorous multi-step process applied across trillions of data points. Throughout the process, Azira prioritizes consumer privacy.
Collect
Gather data across strategic, exclusive data pipes and partnerships
Process & Screen
Rigorously screen trillions of data points, discarding as much as 75% of the data
Model
Extrapolate to statistically-sound estimates of the entire population
Remove Biases
Validate the model against government and other official data sources
What Sets Azira Apart?
Azira’s data is delivered in a privacy-first and consent-led approach.
Rich Data Quality
Global Data Reach
Faster Actionable Insights